About

Jayme brings over 15 years of design expertise to the sporting goods industry, combining a passion for storytelling with a sharp focus on brand identity across print and digital spaces. From crafting bold visuals to shaping cohesive narratives, Jayme has consistently elevated brands by aligning design strategies with their core values and market goals.
 

As a seasoned graphic designer, she thrives at the intersection of creativity and strategy, translating ideas into compelling campaigns that resonate with audiences. With a deep understanding of the sporting goods landscape, she has led dynamic projects that not only capture the spirit of the sport but also drive engagement and sales.

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In her current role, she manages a multidisciplinary team, ensuring that every project—from initial concept to final execution—maintains a unified vision. Her leadership style is collaborative and hands-on, fostering innovation while meeting deadlines and exceeding expectations. Whether designing impactful packaging, developing digital campaigns, or creating large-scale event materials, she consistently delivers work that inspires and connects.

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Jayme is excited to continue pushing boundaries in the e-commerce world, leveraging storytelling prowess and design acumen to create meaningful brand experiences.